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Hi there!

My name is Elisabeth McFarlane, but you can call me Lis.

I am a seasoned graphic textile designer with strong visual storytelling skills. I have fourteen years of progressive professional experience developing prints and graphics in women’s activewear, hardgoods and kid’s apparel across multiple channels. My passion lies in creating a cohesive visual story from conception to development. I will bring your ideas to life, starting with high level branding, trend reporting, market research, curating mood & color palettes down to the design and execution of prints, graphics and apparel assortments.

Over the years, I have worked full-time for national brands and regional retailers, as well as on a contract basis for start-ups, small businesses and national brands. With my well rounded experience, I have developed a comprehensive skill set that is sure to be an asset to any creative project.

*All work displayed on this site is an original design created by me, using hand illustration/painting, Adobe Illustrator, Adobe Photoshop.

Check out some brands I have worked with…